Wipro Consumer Care to acquire Philippines-based personal care firm

•Wipro Consumer Care International (WCCI) is acquiring Philippines-based personal care company S Brands Consumer Care Inc.

•The acquisition marks WCCI's 16th globally and its second in the Philippines, with a 100% stake purchase undisclosed.

•S Brands' portfolio includes hair treatment brand KERATINplus, hygiene brand AlcoPlus, and other brands.

•The Philippines will become WCCI's third market outside India to generate annual revenues of over Rs 1,000 crore.

•The acquisition strengthens WCCI's position in key growth markets in Southeast Asia, according to CEO Kumar Chander.