Sugar Cosmetics raises Rs 144 Cr at Rs 755 Cr valuation; early investors seek steep discount exits

•Sugar Cosmetics raises Rs 144.5 crore from A91 Partners at Rs 755 crore valuation, 75% below peak valuation of Rs 3,000 crore.

•The funding values A91 Partners at 19.97% stake in the company, with existing investors seeking steep discount exits worth up to Rs 150 crore.

•Sugar's revenue declined 20% to Rs 404 crore in FY25, with net loss almost doubling to Rs 135 crore, amid pressure on profitability.

•The company aims to rebuild revenue, improve profitability, and demonstrate stronger unit economics to recover from its current slump.